ZAMBIAN BREWERIES SUPPORTS LOCAL VALUE ADDITION AND THE CREATION OF SUSTAINABLE JOBS

Over 20,000 local farmers have reaped the benefit of Zambian Breweries agricultural buying programme.

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Smart Agriculture

Over 20,000 local farmers have reaped the benefit of Zambian Breweries agricultural buying programme, the company has said.

Zambian Breweries supports local value addition in the agriculture sector through local sourcing of its essential ingredients maize, barley, sorghum, and cassava throughout the country. Most of these farmers are small-scale small and medium-sized enterprises (SMEs).

This year, the brewer’s agricultural procurement increased to around 40,000 tonnes – (barley, cassava, maize and sorghum) benefitting over 30,000 households and creating more than 80,000 jobs along the value chain.

In the last decade, Zambia’s largest brewer has increased local sourcing of its agriculture ingredients from 30%in the past to over 80 per cent now. The brewery also expanded its Smart Agriculture out-grower scheme from one to three out-grower schemes. The schemes have had the highest impact on local communities specifically its barley, cassava, and sorghum out-grower initiatives.

“Building on our parent company AB InBev’s global 2025 sustainability goals which is in tandem with Zambia’s National Development Plan of making Zambia a middle-income country by 2030, Zambian Breweries with its clear beer has promoted value addition and has helped diversify the economy through purchasing crops from both small-scale and commercial farmers and also using blockchain technology to enhance smart agriculture and financial inclusion especially in rural areas through the launch of the Chembe BanQU project,” stated Zambian Breweries Corporate Affairs Director Ezekiel Sekele.

Zambian Breweries’ vision is to promote better crop management and sustainable agribusiness by facilitating access to training and constant mentorship of smallholder farmers while also connecting them to markets stated Mr Sekele.

Through key partnerships, the company has achieved sustainable methods of farming and has improved farmers’ yields.

During the 2020 season, Zambian Breweries bought more than 30,000 metric tonnes of local produce including barley, sorghum, cassava and maize.

Last year, in 2020, Zambian Breweries procured 19,300 metric tonnes of barley, which grew to 22,500 metric tonnes in 2021.

On the cassava front, Zambian Breweries more than doubled its procurement from 4,000 metric tonnes in 2019/2020 to almost 5,000 metric tonnes in 2020 / 2021, which directly benefited over 7,000 households.

Zambian Breweries this year also ran a successful pilot programme with Silverlands Ranching, of Southern Province, that aimed to create a direct purchase process from smallholders via a central buying point, with seed distribution and skills training being provided to participating farmers. In 2021, Zambian Breweries procured 5,000 metric tons of sorghum from 2,300 metric tons in 2020.

Furthermore, in the last decade the brewery has contributed to total taxes paid to the treasury of just over K10 billion. Average of K1 billion of taxes per year.

Capital expenditure in the last 10 years of just under US$400 million included construction of a malting plant in the Lusaka South Multi-Facility Economic Zone (MFEZ) that opened four years ago (March 2017); upgrading of its Lusaka and Ndola plants with cutting-edge technology;  the replacement of bottles, kegs and crates to increase brewing capacity and distribution fleet, among others.

From the inception of its flagship Smart Agriculture Programme, Zambian Breweries has consistently looked to not only help improve local farmers’ yields but also guarantee access to the best ingredients for some of its most popular brands including Mosi, Castle, Black Label and Eagle lager.

In line with the Global Responsible Sourcing Policy, Zambian Breweries looks at the entire value chain for opportunities to reduce costs, limit environmental impacts and improve economic stability among its suppliers and surrounding communities.

Brutal-Fruit--275ml

BRUTAL FRUIT RUBY APPLE SPRITZER

The perfect blend of sweet and spice. Brutal Fruit Spritzer is Beautifully bright & bubbly with subtle fruit flavours reminiscent of champagne. Brutal Fruit is formulated with naturally uplifting ingredients for a variety of special tastes & occasions. The drink gives any woman permission to be relentlessly fearless in pursuing her dreams and helps her get a taste of that luxury lifestyle she aspires to now. A sweet and zesty blend of citrus and apple flavours with hints of spice, grapefruit peel and honey. Brutal Fruit Ruby Apple Spritzer naturally uplifts any occasion into picturesque moments of celebration. Perfected for women who enjoy the finer things in life.

Ingredients:

Water, Maize, Sucrose, Apple Juice (6%), Acids, Flavourings Rosemary Extract, Stabilizer, Colourants, Grapefruit Extract

Because brewing is a natural process, values are apporximate and may vary slightly

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Castle Lite

As the only beer lagered at -2.5°C, Castle Lite unlocks Refreshment like none other. A crisp, refreshing taste with less calories, carbohydrates and alcohol, Castle Lite offers an easy drinking experience that can be enjoyed time and time again

Ingredients:

Water; Malted barley (GLUTEN); Maize extract; Hops

Because brewing is a natural process, values are apporximate and may vary slightly

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Stella Artois

Originally brewed as a Christmas gift to the people of Leuven, Belgium, Stella Artois is to be served in a chalice following an exacting 9-step Pouring Ritual.

Ingredients:

Water, barley, hops

Because brewing is a natural process, values are apporximate and may vary slightly

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Corona-bottle-packshot

Corona Extra

Corona is a worldwide trademark; it is a Mexican beer among the 100 most valuable global brands, according to Brandz™ Top 100 Global Brands ranking. 

Ingredients:

Water, Barley Malt (Gluten), Maize, Hops

Because brewing is a natural process, values are apporximate and may vary slightly

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Budweiser

King of beers

The yeast cells used to brew every bottle of our American-style lager are directly descended from the original culture used by founder Adolphus Busch.

Ingredients:

Water, Malted barley (Gluten); Rice; Hops

Because brewing is a natural process, values are apporximate and may vary slightly

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Castle Lager

It all comes together with castle

Since 1895, South Africa’s home grown beer has been known for its “somewhat dry, somewhat bitter, but never sweet taste.”

Ingredients:

Water, Malted barley (Gluten); Maize extract; Hops

Because brewing is a natural process, values are apporximate and may vary slightly

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